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AMD, Intel Unleash New Processors, Look to Power Small Businesses

Wednesday, March 31, 2010 by Bryan Anderson

In a week dominated by Apple excitement, let's shift directions from aesthetic products to speedy advancement. Both AMD and Intel have jostled this week by introducing their next steps in high performance processors, and each is deserving of their own place within the IT industry.

Straight from the AMD newsroom, the company announced the availability of a new server platform featuring the world's first 8- and 12-core x86 processor for the high-volume 2P and value 4P server market. According to the press release, the AMD Opteron 6000 Series platform, code named Magny-Cours, "addresses the unmistakable needs of server customers today - workload-specific performance, power efficiency, and overall value - while delivering more cores and more memory for less money."

Intel has also upped the enterprise-class by launching four new eight-core server processors, with hopes that it will coax corporations away from servers using the competing RISC design. Just a day after AMD announced their new server processors, Intel's chips are part of the Xeon 7500 series, the latest code named Nehalem-EX.

Both may have been announced this week, but they are processors going down different marketing roads. Looking merely at price, Intel's newest assets are more expensive than AMD's by a large margin. What this shows is Intel's intent with high-end server marketing which happens to be dominated by IBM, Sun Microsystems (owned by Oracle), and others in the industry. 

AMD on the other hand has doubled the number of cores with its latest release while keeping the price effectively low.  These are both signs for potentially cracking a small business market.

Over at PCworld.com, one article points out that "businesses looking to consolidate servers, or expand server capacity should take a serious look at what the new AMD processors have to offer... they provide an opportunity to do significantly more processing with a single server, or consolidate a number of existing servers to a single physical machine."

Another suggested advantage for AMD may be the opportunity to reduce software licensing costs. The 12-core Opteron chip would allow certain businesses to cut the number of servers which would cut licensing costs and server counts.

Although AMD's new product may be a fantastic piece of technology, the biggest advantage (or benefit) for small businesses could be the price tag. As previously mentioned, Intel's newest processors cost anywhere from three times as much, which would certainly be a caution for cost-conscious businesses.

In the end, make sure to do some research on the performance of the chips based on how your company would utilize them. Both Intel and AMD processors vary in performance based on the user requirements and activity.

 

Until next time -

Matthew Hymel

 

Switchfast Technologies
Chicago IT Support & Consulting
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