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Switchfast Blog: The Future of IT

Windows Phone 7: Bridging the Gaps Where Apple Cannot?

Tuesday, October 12, 2010 by Bryan Anderson

For years, Apple, Google and Research In Motion (RIM) have been the main competitors in the smart phone market.  However, many smart phone users have felt that all three of these options have  failed to targeting the needs of business users.  Multiple third-party applications are needed to make these smart phones behave and work well with desktop computers.

Now, Microsoft has launched a full-scale attack on the smart phone market with the upcoming release of their Windows 7 phone.  As Microsoft tries to take over another aspect of the technological world, many are optimistic about the business productivity Windows offers

Microsoft is really tackling the business app demand for smart phones and already has many business types salivating with the PowerPoint presentation capabilities.  The Windows phone 7 allows users to receive PowerPoint presentations via email, and view them just as they look on their computers.  For enterprise users on the go, the phone also allows for PowerPoint to connect with projectors control presentations from the phone.

For many on the go users who want to receive their Microsoft Outlook mail on their phone, Windows phone 7 is the solution.  Presentations of the phone have shown the similarity between outlook on the phone and computer, and the user interface on the phone even has some added perks like the "I'll be late" button for scheduling conflicts.

The next few months will be interesting to watch as Microsoft enters the smart phone market as a main competitor.  While late to the party, it seems like Microsoft has assimilated the best aspects of all the main smart phone competitors and bridged the gaps with their Windows phone 7.  It has a sharp, fun interface and the kind of business appeal that may just knock Apple off its pedestal.  Will the smart phone "Big Three" become the smart phone "Big Four," or does Microsoft have a dud on their hands?

Until next time -

Bryan Anderson

 

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2 comment(s) for “Windows Phone 7: Bridging the Gaps Where Apple Cannot?”
  1. Tray says:
    Another good post....will be back for more!
  2. Latrice says:
    Another good post....will be back for more!

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